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In 2011, British Airways made a brand relaunch project, in which BA introduced a stylised, metallic version of the arms by For People Design to be used along with its Speedmarque logo. This is used exclusively on aircraft, First Wing Lounge and advertisements. [185] [153] [186] [154]
A Boeing 747-400 wearing the Chelsea Rose livery takes off past two other 747s in the Chatham Dockyard livery, c. 2002. In 1997 British Airways (BA) adopted a new livery.One part of this was a newly stylised version of the British Airways "Speedbird" logo, the "Speedmarque", but the major change was the introduction of tail-fin art.
The new logo featured two seagulls formed into a bigger seagull, representing the spirit of Greece and the airline's values. The new logo was inspired by Greek sky and seas, historical architecture and the country's design heritage. [4] Aerolíneas Argentinas: A condor. Aeromexico: An eagle knight. Air Arabia: A seagull. Air Lithuania: A crane.
It was formed in January 2011 after a merger agreement between British Airways and Iberia, the flag carriers of the United Kingdom and Spain respectively, when British Airways and Iberia became wholly owned subsidiaries of IAG. British Airways shareholders were given 55% of the shares in the new company. [5] [6] [7] [8]
File:British Airways Logo.svg This page was last edited on 9 July 2024, at 22:02 (UTC). Text is available under the Creative Commons Attribution ...
The Speedbird emblem.. The Speedbird is the stylised emblem of a bird in flight designed in 1932 by Theyre Lee-Elliott as the corporate logo for Imperial Airways.It became a design classic [1] and was used by the airline and its successors – British Overseas Airways Corporation (BOAC) and British Airways – for 52 years.
BOAC's speedbird, used as a logo for BOAC and its successor British Airways. Source Cropped from File:British Overseas Airways Corporation (logo).svg. Date 1932 Author Theyre Lee-Elliott. Permission (Reusing this file) See below.
Go Fly (styled and trading as Go) was the name of a British low-cost airline, founded by British Airways in 1998. It operated flights between London Stansted Airport and destinations in Europe. The airline was purchased from BA in a management buyout backed by the private equity firm 3i in 2001.