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The American Watchmakers-Clockmakers Institute (AWCI) is a not-for-profit trade association based in the United States that is dedicated to the advancement of the modern watch industry, from which it receives a significant portion of its funding. [1] While the AWCI is an American organization, it also has members throughout the world.
In jewelry making, some watch cases are advertised as being "black zirconium oxide". [24] In 2015 Omega released a fully ZrO 2 watch named "The Dark Side of The Moon" [25] with ceramic case, bezel, pushers, and clasp, advertising it as four times harder than stainless steel and therefore much more resistant to scratches during everyday use.
Omega SA is a Swiss luxury watchmaker based in Biel/Bienne, Switzerland. [1] Founded by Louis Brandt in La Chaux-de-Fonds in 1848, the company formerly operated as Louis Brandt et Fils [2] until incorporating the name Omega in 1903, becoming Louis Brandt et Frère-Omega Watch & Co. [3] [4] [5] In 1984, the company officially changed its name to Omega SA [6] and opened its museum in Biel/Bienne ...
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The Swatch Group Ltd is a Swiss manufacturer of watches and jewellery. The company was founded in 1983 through the merger of ASUAG and SSIH, moving to manufacturing quartz-crystal watches to resolve the quartz crisis threatening the traditional Swiss watchmaking industry.
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