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[10] He became President of Scholastic in 1974 and CEO a year later. [2] He was elected to the position of chairman of the board in 1982. [2] Through the first years of his tenure as Scholastic CEO, the company faced financial constraints and had modest success. [9] Under his leadership, the company became an important children’s book publisher.
The Bob Books became a Children’s Book of the Month Club selection and the series was adopted by home-schoolers and Montessori teachers. In 1993 USA Today ran a story about the Bob Books. [1] “By that time we knew the potential was much more than we could handle ourselves.” [2] Scholastic Inc. became their publisher in 1994.
Dynamite was a magazine for children founded by Jenette Kahn and published by Scholastic Inc. from 1974 until 1992. The magazine changed the fortunes of the company, becoming the most successful publication in its history [1] and inspiring four similar periodicals for Scholastic, Bananas, Wow, Hot Dog! and Peanut Butter.
The publishing company also created workbooks, literacy centers, and picture books for younger grades. In 2012, Weekly Reader ceased operations as an independent publication and merged with its new owner, Scholastic News , due primarily to market pressures to create digital editions as well as decreasing school budgets.
In addition to Harry Potter and The Hunger Games, Scholastic is known for its school book clubs and book fairs, classroom magazines such as Scholastic News and Science World, and popular book series: Clifford the Big Red Dog, The Magic School Bus, Goosebumps, Horrible Histories, Captain Underpants, Animorphs, The Baby-Sitters Club, and I Spy ...
C. Captain Underpants and the Attack of the Talking Toilets; Captain Underpants and the Big, Bad Battle of the Bionic Booger Boy; Captain Underpants and the Invasion of the Incredibly Naughty Cafeteria Ladies from Outer Space (and the Subsequent Assault of the Equally Evil Lunchroom Zombie Nerds)