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The implicit-association test (IAT) is an assessment intended to detect subconscious associations between mental representations of objects in memory. [1] Its best-known application is the assessment of implicit stereotypes held by test subjects, such as associations between particular racial categories and stereotypes about those groups. [2]
In psychology and cognitive science, a memory bias is a cognitive bias that either enhances or impairs the recall of a memory (either the chances that the memory will be recalled at all, or the amount of time it takes for it to be recalled, or both), or that alters the content of a reported memory. There are many types of memory bias, including:
Confirmation bias (also confirmatory bias, myside bias, [a] or congeniality bias [2]) is the tendency to search for, interpret, favor, and recall information in a way that confirms or supports one's prior beliefs or values. [3]
A self-serving bias is any cognitive or perceptual process that is distorted by the need to maintain and enhance self-esteem, or the tendency to perceive oneself in an overly favorable manner. [1] It is the belief that individuals tend to ascribe success to their own abilities and efforts, but ascribe failure to external factors. [ 2 ]
An implicit bias or implicit stereotype is the pre-reflective attribution of particular qualities by an individual to a member of some social out group. [1]Implicit stereotypes are thought to be shaped by experience and based on learned associations between particular qualities and social categories, including race and/or gender. [2]
Cultural bias has no a priori definition. [clarification needed] Instead, its presence is inferred from differential performance of socioracial (e.g., Blacks, Whites), ethnic (e.g., Latinos/Latinas, Anglos), or national groups (e.g., Americans, Japanese) on measures of psychological constructs such as cognitive abilities, knowledge or skills (CAKS), or symptoms of psychopathology (e.g ...
Selective exposure is a theory within the practice of psychology, often used in media and communication research, that historically refers to individuals' tendency to favor information which reinforces their pre-existing views while avoiding contradictory information.
This cognitive bias can manifest in various ways, such as perceiving oneself as more competent, attractive, or virtuous than others perceive them. Positive self-evaluation is a different process that goes beyond comparison and involves introspection, critical analysis, and reflection on one's strengths, weaknesses, and progress in specific areas.