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Name your own price (NYOP) is a pricing strategy [1] under which buyers make a suggestion for a product’s price (unlike the traditional way where sellers quote a certain price) and the transaction occurs only if a seller accepts this quoted price. [2]
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A minimum (floor) price may be set, and/or a suggested price may be indicated as guidance for the buyer. The buyer can select an amount higher or lower than the standard price for the commodity. [ 3 ] [ 4 ] Many common PWYW models set the price prior to a purchase ( ex ante ), but some defer price-setting until after the experience of ...
The company was founded in 1997. It operates in more than 200 countries and territories around the world and has partnerships with over 400 airlines and 300,000 hotels. Users can search for travel deals and discounts on the website, and in the past also offered the "Name Your Own Price" feature to bid on hotel rooms and flights.
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Priceline.com says you can trust its Name Your Own Price bidding service to deliver the lowest price you'll get for upscale hotel rooms. And to prove that, it's putting its money where its mouth
Price lining is the use of a limited number of prices for all product offered by a business. Price lining is a tradition started in the old five and dime stores in which everything cost either 5 or 10 cents. In price lining, the price remains constant but quality or extent of product or service adjusted to reflect changes in cost.
And a few retailers won't even price-match their own websites: If that blender is $30 at your local Walmart but you find it on Walmart.com for $25, don't expect to get the cheaper price in the store.