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Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase.
The Merchandise Mart (or the Merch Mart, or the Mart) is a commercial building in downtown Chicago, Illinois.When it opened in 1930, it was the world's largest building, with 4 million square feet (372,000 m 2) of floor space.
Visual arts of Chicago refers to paintings, prints, illustrations, textile art, sculpture, ceramics and other visual artworks produced in Chicago or by people with a connection to Chicago. Since World War II , Chicago visual art has had a strong individualistic streak, little influenced by outside fashions.
In retail commerce, visual display merchandising means merchandise sales using product design, selection, packaging, pricing, and display that stimulates consumers to spend more. This includes disciplines and discounting , physical presentation of products and displays, and the decisions about which products should be presented to which ...
The Chicago Academy for the Arts, founded in 1981, is an independent high school for the performing and visual arts located in the River West neighborhood of Chicago, Illinois. It was named a National School of Distinction by the John F. Kennedy Center for the Performing Arts . [ 3 ]
In 1977, Clem Stein Jr. founded the International Academy of Merchandising and Design, Ltd in Chicago. The first branch opened in Tampa, Florida in 1984. [1] Other Branches were opened in other major U.S. cities, early on including a Toronto, Canada location.