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The product was named Dial and claimed to provide "round-the-clock" protection against the odor caused by perspiration. [5] Dial was introduced nationally in 1949 and was advertised as "the first active, really effective deodorant soap in all history [because it] removes skin bacteria that cause perspiration odor". [3]
Henkel Corporation, doing business as Henkel North American Consumer Goods and formerly The Dial Corporation, is an American company based in Stamford, Connecticut. [2] [3] [4] It is a manufacturer of personal care and household cleaning products and is a subsidiary of multinational company Henkel AG & Co. KGaA (Henkel Consumer Goods Inc.).
The formula for Dial soap was modified to remove hexachlorophene after the FDA ended over-the-counter availability in 1972. [6] Bristol-Myers' discontinued Ipana toothpaste brand at one time contained hexachlorophene. Another U.S.A. brand of toothpaste containing hexachlorophene in the early 1960's was Stripe. [9]
Fels-Naptha is an American brand of laundry soap manufactured by Summit Brands. The soap was invented in 1893 by Fels and Company. It originally included the ingredient naphtha, effective for cleaning laundry and removing urushiol (an oil contained in poison ivy).
This limited body odor by reducing bacteria on the skin. The new soap was named Dial because of its 24-hour protection against the odor-causing bacteria. Armour introduced the soap with a full-page advertisement using scented ink in the Chicago Tribune. During the 1950s, Dial became the best-selling deodorant soap in the US.
Chad Duell is leaving General Hospital with a bang.. The Jan. 6 episode of the long-running soap opera marked the beginning of the 37-year-old actor's exit storyline when his character Michael ...
[4] [5] In 1985, the household and consumer products business of Purex Industries, Inc. was acquired by Greyhound Corporation [6] and was combined with Greyhound's Armour-Dial to form The Dial Corporation. By the 1990s, Dial would discontinue the Purex Bleach product to focus on laundry detergents.
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