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In 1954, at the encouragement of co-worker, Johnson left the Fuller company and founded Johnson Products with his wife Joan, [8] focusing on the African American male hair care market. Johnson borrowed $250 from a bank and another $250 from a friend to finance the venture. [5] The company's first product was Ultra Wave, a hair relaxer for men.
[1] [3] By the 1960s had an estimated 80 percent of the black hair-care market and annual sales of $12.6 million by 1970. [1] In 1971, JPC went public and was the first African American owned company to trade on the American Stock Exchange. [1] [5] The company's most well-known product was Afro Sheen for natural hair when afros became popular.
Conk hairstyle. The conk was a hairstyle popular among African-American men from the 1920s up to the early-to-mid 1960s. [1] This hairstyle called for a man with naturally "kinky" hair to have it chemically straightened using a relaxer called congolene, an initially homemade hair straightener gel made from the extremely corrosive chemical lye which was often mixed with eggs and potatoes.
[49] [52] African-American men typically wore their hair relatively short, and they avoided passing a hot comb through their hair, because it was more difficult and dangerous to do so. [ 53 ] From the early to mid-20th century, conking was a popular style for African-American men, and required the use of a chemical treatment known as a relaxer ...
At 14 years old, Amir Menendez stands out from the crowd. With an afro measuring 7.74 inches high and 9.77 inches wide, with an impressive 88-inch circumference, the teen has some epic hair.
’It was grossly inappropriate to have a whole team of my peers and management glaring at me, asking constant questions and picking apart my hairstyle as if I was a special attraction at a zoo ...