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The European standard EN 13402 also defines bra sizes based on the "bust girth" and the "underbust girth". Bras are labeled with the under bust girth (rounded to the nearest multiple of 5 cm), followed by a letter code that indicates the "cup size" defined below, according to this table defined by the standard.
Cup sizes have traditionally used a step size of 2.5 cm, which is close to the English inch of 2.54 cm, and featured some double letters for large cups, but in recent years some Italian manufacturers have switched over to the European 2-cm system. Here is a conversion table for bra sizes in Italy with respect other countries:
Playtex was founded in 1947 as one of four divisions into which ILC re-organized. [2] Its name was a portmanteau of "play" and "latex", reflecting its focus on latex products. [3] Playtex's marketing in the post-war era was influential in creating the shift from custom-tailored undergarments to manufactured sizes.
In addition to Cosabella’s Ultra Curvy range, which fits sizes 30I to 36, the Soire Bralette is also available in Super Curvy (sizes 30G to 36I), Curvy (sizes 28DD to 40H) and Extended (sizes ...
The sizes with this bra extends to a JJ cup, which is spectacular — and reviewers are digging how supportive it is! See it! Best Balconette Bra: Skarlett Blue Minx Balconette Bra.
The Playtex Division of Sara Lee was given the responsibility of introducing "The Wonderbra" style to the United States. Although the model was already being manufactured in Montreal by Canadelle, Playtex executives decided to take a year to redesign the bra for the U.S. market. They scheduled a late 1994 national launch for the bra.