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  2. Push–pull strategy - Wikipedia

    en.wikipedia.org/wiki/Pushpull_strategy

    Pushpull strategy. The original meaning of push and pull, as used in operations management, logistics and supply chain management. In the pull system production orders begin upon inventory reaching a certain level, while on the push system production begins based on demand (forecasted or actual demand). The CONWIP is a hybrid between a pure ...

  3. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Distribution (or place) is one of the four elements of the marketing mix: the other three elements being product, pricing, and promotion. Decisions about distribution need to be taken in line with a company's overall strategic vision and mission. Developing a coherent distribution plan is a central component of strategic planning.

  4. Supply chain management - Wikipedia

    en.wikipedia.org/wiki/Supply_chain_management

    Supply chain management is a cross-functional approach that includes managing the movement of raw materials into an organization, certain aspects of the internal processing of materials into finished goods, and the movement of finished goods out of the organization and toward the end consumer.

  5. Bullwhip effect - Wikipedia

    en.wikipedia.org/wiki/Bullwhip_effect

    The bullwhip effect is a supply chain phenomenon where orders to suppliers tend to have a larger variability than sales to buyers, which results in an amplified demand variability upstream. In part, this results in increasing swings in inventory in response to shifts in consumer demand as one moves further up the supply chain.

  6. Social pull marketing - Wikipedia

    en.wikipedia.org/wiki/Social_pull_marketing

    Social pull marketing. The business terms push and pull originated in the logistic and supply chain management, [1] but are also widely used in marketing. Social pull marketing is the adaptation of the traditional pushpull strategy marketing concepts to social media websites. It utilizes the traditional "pull" concept for a new way of social ...

  7. Order fulfillment - Wikipedia

    en.wikipedia.org/wiki/Order_fulfillment

    Delivery lead time is the blue bar, manufacturing time is the whole bar, the green bar is the difference between the two. Order fulfilment (in American English: order fulfillment) is in the most general sense the complete process from point of sales enquiry to delivery of a product to the customer. Sometimes, it describes the more narrow act of ...

  8. Supply chain operations reference - Wikipedia

    en.wikipedia.org/wiki/Supply_chain_operations...

    The Supply Chain Operations Reference (SCOR) model is a process reference model originally developed and endorsed by the Supply Chain Council, now a part of ASCM, as the cross-industry, standard diagnostic tool for supply chain management. [1] The SCOR model describes the business activities associated with satisfying a customer's demand, which ...

  9. Material requirements planning - Wikipedia

    en.wikipedia.org/wiki/Material_requirements_planning

    Material requirements planning. Material requirements planning (MRP) is a production planning, scheduling, and inventory control system used to manage manufacturing processes. Most MRP systems are software -based, but it is possible to conduct MRP by hand as well. An MRP system is intended to simultaneously meet three objectives: