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Cola wars. The Cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually-targeted marketing campaigns for the direct competition between each company's product lines, especially their flagship colas, Coca-Cola and Pepsi. Beginning in the late 1970s and into the 1980s, the ...
May 10, 2021 at 11:00 AM. KUALA LUMPUR, MALAYSIA - FEBRUARY 26TH, 2017. Both Coca-Cola and Pepsi can trace their origins back to the 1890s, and the two sodas seemed to be able to peacefully co ...
Coke vs. Pepsi: Growth Outlook. There is a substantial difference regarding each company’s dividend growth. PEP’s 6.5% five-year annualized dividend growth rate is nearly twice that of KO’s ...
A Coca-Cola pinback button, "I picked Coke in the Pepsi Challenge." In his book Blink: The Power of Thinking Without Thinking (2005), author Malcolm Gladwell presents evidence that suggests Pepsi's success over Coca-Cola in the "Pepsi Challenge" is a result of the flawed nature of the "sip test" method. [6]
According to Pepsi, they spent 14 million dollars on their design, [4] while Coca-Cola's dispenser costed $250,000. NASA considered these dispensers an "engineering demonstration", but for both companies it was a PR actions. [5] Coca-Cola claimed a win in the "Space Cola Wars" stating that it is "the first soft drink tasted in space". [6]
RC Cola. Website. www.pepsi.com. Pepsi is a carbonated soft drink with a cola flavor, manufactured by PepsiCo. As of 2023, Pepsi is the second most valuable soft drink brand worldwide behind Coca-Cola; [1] the two share a long-standing rivalry in what has been called the "cola wars". [2]
Coca-Cola (NYSE: KO) and PepsiCo (NASDAQ: PEP) are two top food stocks that also make safe long-term investments. But for dividend investors, it can be hard trying to pick between these two stocks ...
During the 1980s, Pepsi ran a series of television advertisements showing people participating in taste tests demonstrating that, according to the commercials, "fifty percent of the participants who said they preferred Coke actually chose the Pepsi." [161] Coca-Cola ran ads to combat Pepsi's ads in an incident sometimes referred to as the cola ...