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  2. Customer satisfaction - Wikipedia

    en.wikipedia.org/wiki/Customer_satisfaction

    Customer satisfaction is a term frequently used in marketing to evaluate customer experience. It is a measure of how products and services supplied by a company meet ...

  3. Service recovery - Wikipedia

    en.wikipedia.org/wiki/Service_recovery

    By including customer satisfaction in the definition, service recovery is a thought-out, planned process of returning aggrieved/dissatisfied customers to a state of satisfaction with an organization/service. [3] Service recovery differs from complaint management in its focus on immediate reaction to service failures.

  4. Touchpoint - Wikipedia

    en.wikipedia.org/wiki/Touchpoint

    Touchpoint interactions create benefits for the company as they are able to access feedback to monitor customer satisfaction, providing them with customer insights and allowing them to understand and meet the needs of their customers. They also allow the company to deliver a greater number of brand messages, emphasise promises between the brand ...

  5. Kano model - Wikipedia

    en.wikipedia.org/wiki/Kano_model

    The Kano model is a theory for product development and customer satisfaction developed in the 1980s by Noriaki Kano.This model provides a framework for understanding how different features of a product or service impact customer satisfaction, allowing organizations to prioritize development efforts effectively.

  6. Customer experience - Wikipedia

    en.wikipedia.org/wiki/Customer_experience

    This is related to a customer's satisfaction with their experience. By understanding what causes satisfaction or dissatisfaction with a customer's experience, management can appropriately implement changes within their approach (Ren, Wang & Lin, [23] 2016). A study on the customer experience in budget hotels revealed interesting results.

  7. Jeep prices have gone through the roof. Buyers are bailing ...

    www.aol.com/jeep-hot-brand-then-stellantis...

    The Jeep Gladiator was unveiled to great fanfare by then-owner Fiat Chrysler in 2018, the first pickup model for the hot brand in more than a quarter of a century. And at first it seemed like it ...

  8. SERVQUAL - Wikipedia

    en.wikipedia.org/wiki/SERVQUAL

    It is widely used by service firms, most often in conjunction with other measures of service quality and customer satisfaction. The SERVQUAL instrument was developed as part of a broader conceptualization of how customers understand service quality. This conceptualization is known as the model of service quality or more popularly as the gaps model.

  9. Customer delight - Wikipedia

    en.wikipedia.org/wiki/Customer_delight

    Customer delight means surprising a customer by exceeding their expectations and thus creating a positive emotional reaction. This emotional reaction leads to word of mouth . Customer delight directly affects the sales and profitability of a company, as it helps to distinguish the company and its products and services from the competition .