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  2. This Mascara Is So Waterproof, You Can Even Swim While ... - AOL

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  3. Viola Davis Reveals the Ultra-Affordable Mascara She Loves

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    With a 4.3-star rating, the mascara claims to volumize, lengthen and thicken eyelashes with a long-lasting formula. And, based on reviews, Viola isn't the only one who loves the product.

  4. Revlon - Wikipedia

    en.wikipedia.org/wiki/Revlon

    In 1950, Revlon introduced a red lipstick and nail enamel called "Where's the Fire?", and later used "Fire and Ice" ads. One of the world's first supermodels, Dorian Leigh, starred in some of Revlon's most memorable advertisements of all time. In 1946, Dorian was covered in purple flowers and wrapped in a pale purple sheet for "Ultra Violet."

  5. Maybelline - Wikipedia

    en.wikipedia.org/wiki/Maybelline

    Williams renamed his eye beautifier Maybelline in her honor. In 1917, the company produced Maybelline Cake Mascara, "the first modern eye cosmetic for everyday use", and Ultra Lash, the first mass-market automatic, in the 1960s. [5] In 1967, the company was sold by Williams to Plough Inc. (now Schering-Plough) in Memphis, Tennessee.

  6. Urban Decay (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Urban_Decay_(cosmetics)

    Urban Decay shop at Mexico City International Airport. Pink, red, and beige tones dominated the beauty industry palette until the mid-1990s. [6] In 1995, Sandy Lerner, a co-founder of Cisco Systems, and Patricia Holmes were at Lerner's mansion outside London when Holmes mixed raspberry and black to form a new color.

  7. Ne supra crepidam - Wikipedia

    en.wikipedia.org/wiki/Ne_supra_crepidam

    Erasmus's Adages included the form ne sutor ultra crepidam. [4] Richard Taverner translated this into English as "Let not the shoemaker go beyond hys shoe", which became "Cobler keepe your last " in the 1616 revised edition of John Withals 's Shorte Dictionarie for Yonge Beginners and ultimately cobbler, keep to your last . [ 4 ]

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