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  2. How to Conduct a Digital Marketing Audit: The Essential ... - AOL

    www.aol.com/conduct-digital-marketing-audit...

    Social Media: Review your social pages’ activity, including engagement rate and follower growth across platforms like X (formerly Twitter), Instagram, LinkedIn, and Facebook.

  3. Conversion rate optimization - Wikipedia

    en.wikipedia.org/wiki/Conversion_rate_optimization

    Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process [citation needed], and through removing impediments to user experience and improving page loading speeds.

  4. Link building - Wikipedia

    en.wikipedia.org/wiki/Link_building

    Link building can increase the number of high-quality links pointing to a website, in turn increasing the likelihood of the website ranking highly in search engine results. Link building is also a proven marketing tactic for increasing brand awareness .

  5. LinkedIn - Wikipedia

    en.wikipedia.org/wiki/LinkedIn

    LinkedIn has more than 1 billion registered members from over 200 countries and territories. [7] LinkedIn allows members (both employees and employers) to create profiles and connect with each other in an online social network which may represent real-world professional relationships. Members can invite anyone (whether an existing member or not ...

  6. Job listing are getting a boost by adding AI: ‘I’d consider ...

    www.aol.com/finance/job-listing-getting-boost...

    That’s according to LinkedIn’s research, which shows that during the past two years job posts on the networking platform that mention AI or Generative AI received 17% higher application growth ...

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