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However, by 1999 CKE instead rebranded Hardee's into the Carl's Jr. imaging including the Happy Star logo and parts of its lunch menu but kept the Hardee's name and left the breakfast menu intact, though the Oklahoma City locations kept the Carl's Jr. branding permanently. [20] In 2001, Hardee's headquarters moved to St. Louis, Missouri. In ...
Carl's Jr. logo from November 5, 2018, [32] to September 21, 2022 (it was still used on its website until early December). Still used on some newly remodeled locations. When Carl's Jr. first started rebranding Hardee's locations into the Carl's Jr. name, both chains mostly kept separate ads.
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Carl’s Jr. is led by parent company CKE Restaurants Holdings, and from 2000 to 2017, CKE was run by Andrew F. Pudzer, who was a very vocal advocate of the racy ads. [ 37 ] By the end of 2019, the company decided to change their advertising direction after partnering up with 72andSunny advertising agency. [ 38 ] “
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Unlike the two CKE chains (which have at various points flip flopped between marketing Carl's Jr. & Hardee's as one chain or separate regional chains that both share Carl's Jr's Happy Star logo and imaging, but have largely separate menus), Checkers promptly merged Rally's into its branding, and the two chains are now only different by name.
Presidential Inauguration Day 2025 is also Dr. Martin Luther King Jr. Day and will complete an extended weekend with a true wintry finish for millions of Americans. The sun rises behind the U.S ...