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DC Zoom original logo. In 2017, DC Comics announced that a new untitled young readers imprint would launch in 2018. [3] Abraham Riesman, for Vulture, highlighted a shift in audience for graphic novels that didn't have to do with either Marvel or DC Comics; Riesman wrote that "shift was the result of decisions made by librarians, teachers, kids'-book publishers, and people born after the year 2000.
It is additionally available for sale to customers to facilitate pre-orders from "pull and hold" or subscription customers who frequent comic shops on a regular basis. Comics publishers vie for space within the publication's pages, with Dark Horse, DC Comics, Image Comics, and IDW Publishing taking precedence as "Premier" publishers.
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DC Direct is a division of WarnerMedia that sells collectibles based on DC Comics characters (Batman, Superman, Wonder Woman, etc.). Prior to 1998, merchandise sold by DC Comics was branded with the DC Comics logo rather than with the DC Direct or DC Collectibles logos. The company was called DC Direct from 1998 to 2012.
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