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A 1953-55 Lesney-Matchbox Road Roller, one of the first toys to be produced under the Matchbox name. The Matchbox name originated in 1953 as a brand name of the British die-casting company Lesney Products, whose reputation was moulded by [2] John W. "Jack" Odell (1920–2007), [3] Leslie Charles Smith (1918–2005), [4] and Rodney Smith.
Lesney was founded on 19 January 1947 as an industrial die-casting company by Leslie Smith (6 March 1918 - 26 May 2005) and Rodney Smith (26 August 1917 - 20 July 2013). ). The name "Lesney" was a portmanteau from both partners' (who were not related by blood) n
Aurora Plastics Corporation – American manufacturer of 1:24 static kits and developer of the pioneering Model Motoring and AFX lines (HO) as well as 1:32 and 1:48 slot cars. AUTOart – Established in 1998. Other lines of diecast vehicles formerly associated with AUTOart were Gateway, Gate and UT Models.
John William Odell, OBE (19 March 1920 – 7 July 2007) was the English inventor of Matchbox toys and the engineer responsible for their unique design. [1] He joined with partners Leslie Smith and Rodney Smith to form Lesney Products. [2] The company initially made small products for cars such as dashboards and doorhandles.
Johnny Lightning introduced 11 cars and several hard plastic sets that year. Topper based all but one car, the Custom Turbine, on real cars of the period. Flexible plastic track was also sold, as well as accessories like a loop-the-loop and curved sections. In addition, Topper sold a Johnny Lightning helmet and carrying case.
A range of 1:43 scale cars was offered. Some of these were a bit more crude than the smaller sized cars. For example, a late 1970s Toyota Celica fastback was a bit more rough and toy-like than other Playart offerings. Some offerings were in plastic. Cars in 1:20 scale (or about 8 inches long) were also produced.
The first two models in the 40 series were in 1:48 scale, while the others were in 1:45 scale. [17] The Jowett Javelin saloon is an interesting case as plans were made, but the model was never issued. More recently, Odgi Models have remade the Jowett and a couple other Dinky Toys Models which were planned but never manufactured.
Smith was born in Enfield, Middlesex, left school at the age of 14, and was working for J. Raymond Wilson, a die-casting company, [1] as an export buyer in London when World War II broke out in 1939, whereupon he joined the Royal Navy.