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Hardy and Ku USA formed Hardy Life, now Hardy Way LLC, [2] which owns the Ed Hardy brand and trademarks. [ 3 ] [ 4 ] The brand has subsequently been extensively licensed, at one point having 70 sublicensees, [ 5 ] selling clothing, accessories, lighters, perfume, hair styling tools, [ 6 ] [ 7 ] [ 8 ] and condoms.
Here, famous celebrities from Britney Spears to Mariah Carey show off some of the more questionable style trends from the early aughts.
] The clothing brand that followed gained popularity in the US and attracted the attention of celebrities such as Madonna, Britney Spears, Justin Timberlake, and later Ashton Kutcher and Eric Church. Audigier helped popularize the brand, but left on amicable terms in 2007. He went on to popularize the Ed Hardy brand. [7]
Sweatpants are a casual variety of soft trousers intended for comfort or athletic purposes, although they are now worn in many different situations. In the United ...
Get lifestyle news, with the latest style articles, fashion news, recipes, home features, videos and much more for your daily life from AOL.
Popular shirts, coats, and dresses from this time included puffer jackets made from upcycled deadstock fabric, sweatshirts, high waisted pants, tucked-in sweaters, camisoles and crop tops, lowrise miniskirts, [78] brocade topcoats, [75] midriff-baring tops, ribbed turtlenecks, garish Ed Hardy style T-shirts with rhinestones, [72] off-the ...