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The Roku Channel was launched in September 2017 as a free, ad-supported streaming television service ("FAST"), [1] [12] available to viewers in the U.S. [13] Roku's CEO Anthony Wood stated in the same month that the channel was a "way for content owners to publish their content on Roku without writing an app". [14]
The FAST ecosystem has several layers. The best-known FASTs are the aggregators, which fall into three categories. FASTs owned by major media companies: Paramount's Pluto TV, Fox's Tubi, Charter Communications and Comcast's Xumo Play, Dish Network's Sling Freestream, ITV’s ITVX service, NEW ID's BINGE Korea, [3] Allen Media Group's Local Now, and Gray Television and National Association of ...
ROKU adds 17 new channels to the Live TV channel guide on its free, ad-supported platform, The Roku Channel to boost user engagement.
On June 27, 2019, FuboTV announced it launched a free ad supported linear channel called Fubo Sports Network. The network is free to consumers on Xumo. [82] Fubo Sports Network later launched on smart TVs like Samsung TV Plus and LG Channels powered by Xumo [83] and also on The Roku Channel. [84]
Roku this morning announced an expansion of its original content lineup, with the addition of 23 new Roku Original programs that will debut on August 13 on The Roku Channel free streaming hub.
Among all FAST channels, Tubi is emerging as the largest and fastest-growing, taking 1.8% of all TV viewership — equal to Disney+ and more than Max, Paramount+, and NBC-owned Peacock, according ...