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The company collects, analyzes and sells customer and business information used for targeted advertising campaigns. [2] The company was formed in 2018 when Acxiom Corporation (since renamed LiveRamp) spun off its Acxiom Marketing Services (AMS) division to global advertising network Interpublic Group of Companies. [3]
Fortune Hi-Tech Marketing (dissolved in 2013) FundAmerica (bankrupt in 1990) [25] Holiday Magic (dissolved in 1974) House of Lloyd (a.k.a. "Christmas Around the World") (filed for Chapter 11 bankruptcy in 2002) Kleeneze (went into administration in 2018) The Longaberger Company (dissolved in 2018) [26] Metabolife (dissolved in 2005)
Scorpion Design is an American technology company that provides marketing and technology services to small businesses. [5] [6] The company is known for using artificial intelligence to gain insights on how to expand a business. [7] It is based in Lehi, Utah, U.S. [8]
"Database Marketing is an interactive approach to marketing, which uses individually addressable marketing media and channels (such as E mail, telephone and the sales force): to extend help to a company's target audience; to stimulate their demand; and to stay close to them by recording and keeping an electronic database memory of the customer ...
MarketFirst is a marketing automation and lead management software system. The suite gives companies the ability to segment their databases and profile contacts, then program and launch electronic marketing campaigns to communicate with target audiences. Content within these communications (which can be delivered by e-mail, SMS, fax, etc.) can ...
Snowflake Inc. was founded in July 2012 in San Mateo, California, by Benoît Dageville, Thierry Cruanes and Marcin Żukowski.Dageville and Cruanes previously worked as data architects at Oracle Corporation; Żukowski was a co-founder of Vectorwise.
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