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In social science research social-desirability bias is a type of response bias that is the tendency of survey respondents to answer questions in a manner that will be viewed favorably by others. [1] It can take the form of over-reporting "good behavior" or under-reporting "bad" or undesirable behavior.
The Balanced Inventory of Desirable Responding (BIDR) is a psychometric tool that serves as a 40-item self-report questionnaire. BIDR assesses the potential social desirability bias in respondents' answers and further shows the composition of impression management (IM) and self-deception enhancement (SDE) within that bias.
Examples include the phrasing of questions in surveys, the demeanor of the researcher, the way the experiment is conducted, or the desires of the participant to be a good experimental subject and to provide socially desirable responses may affect the response in some way.
The social desirability scale itself lives on in part because investigators misconstrue a socially desirable response style and what it expresses. — Douglas P. Crowne, [ 7 ] Researchers believe that identifying MC–SDS respondents with a high number of socially desirability responses will 'decontaminate' research on personality variables.
Post-experimental questionnaires: For example, Rubin (2016) discusses the Perceived Awareness of the Research Hypothesis (PARH). [6] [7] This 4-item scale is usually presented at the end of a research session. In responding to the scale, participants indicate the extent to which they believe that they are aware of the researchers' hypotheses ...
Questions of the SIAS assess a client's fear of interacting in social situations, gauge emotional aspects of the anxiety response, and do not refer to social apprehensiveness or concern about others' opinions in a general sense. [1]
The bogus pipeline is a fake polygraph used to get participants to truthfully respond to emotional/affective questions in a survey. It is a technique used by social psychologists to reduce false answers when attempting to collect self-report data. As an example, social desirability is a common reason for warped survey results. [1]
An example of a descriptive device used in psychological research is the diary, which is used to record observations. There is a history of use of diaries within clinical psychology. [20] Examples of psychologists that used them include B.F. Skinner (1904–1990) and Virginia Axline (1911–1988).