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The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
The world's largest IKEA store is located in Pasay, Metro Manila, Philippines. In 1943, then-17-year-old Ingvar Kamprad founded IKEA as a mail-order sales business, and began to resell furniture five years later. [23]
Skorba (pronounced [ˈskɔːɾba]) is a village in the Municipality of Hajdina in northeastern Slovenia.The area is part of the traditional region of Styria.It is included with the rest of the municipality in the Drava Statistical Region.
The IKEA effect is a cognitive bias in which consumers place a disproportionately high value on products they partially created. The name refers to Swedish manufacturer and furniture retailer IKEA , which sells many items of furniture that require assembly .
Skrova Lighthouse. The 2.5-square-kilometre (0.97 sq mi) Skrova island group is part of the Lofoten archipelago in the Vestfjorden south of the island Austvågøya.Skrova is about 9 kilometres (5.6 mi) southeast of the town of Svolvær.