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One NIL tracking website rates UNC quarterback Drake Maye’s potential NIL value at $1.5 million, although the actual value of the Heisman Trophy candidate’s deals is not publicly known.
As part of the agreement, NIL deals between college athletes or recruits and those deemed boosters of a school will be subject to review for “a valid business purpose related to the promotion or ...
With the FHSAA's unanimous approval of NIL deals for high-school sports, Florida's sports atmosphere is about to change. Is it for better or worse?
Several startups like ATHLYT have begun to connect advertisers with their student-athlete members shortly after the NCAA enacted their interim NIL policies. Grambling University signed what is believed to be one of the first NIL deals in 2022. [10] In July 2023, multiple bills were introduced by members of Congress to regulate NIL. [11] [12] [13]
The NCAA is trying to crack down on the current climate of name, image and likeness (NIL) payments. The NCAA’s Division I Board of Directors announced Monday that it has issued new guidance to ...
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As tax day approaches, parents of high school athletes with social media and "name, image, and likeness" deals need to make sure that the IRS doesn’t come for their children’s assets.
A McDonald's bag stuffed with cash. Players arriving at their first practice in a brand-new Dodge Challenger. These are the images, real or imagined, of college athletes getting paid in the pre ...