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Puma SE is a German multinational corporation which designs and manufactures athletic and casual footwear, apparel, and accessories, headquartered in Herzogenaurach, Bavaria, Germany. Puma is the third largest sportswear manufacturer in the world. [8] The company was founded in 1948 by Rudolf Dassler (1898–1974).
Consumers started to collect, trade and resell sneakers in the 1970s, and the sneakerhead subculture came to prominence in New York City during the 1980s. Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan.
Hi-Tec Sports was founded in 1974, [4] in Shoeburyness, Essex, England, [5] by Frank Van Wezel. The company moved its headquarters to Southend-on-Sea, [6] before relocating its head office to Amsterdam.
Merrell is an American manufacturing company of footwear products. It was founded by Clark Matis, Randy Merrell, and John Schweizer in 1981 as a maker of high-performance hiking boots.
AND1 is an American footwear and clothing company specializing in basketball shoes, clothing, and sporting goods. AND1 was founded on August 13, 1993. The company focuses strictly on basketball and is a subsidiary of Galaxy Universal.
LA Gear released its Hollywood men's sneaker in 2012 alongside the Unstoppable range. In October 2014, LA Gear underwent another revamp of some of its product lines and announced its 2015 spring/summer launch with new sneakers such as the LA Lights Liquid gold edition and the T Raww Runner, endorsed by American rapper Tyga.