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The Nike Swoosh logo, And Reebok - Adidas which is featured on every NBA team's jersey. Beginning with the 2017–18 NBA season, Nike Inc. became the uniform and apparel maker for the National Basketball Association (NBA). The Nike swoosh appeared on the front right shoulder of player uniforms for the first time in league history.
The slanted "Lakers" wordmark and drop-shadowed numbers were taken from the 1967–86 uniforms, while powder blue trim and white stars represented the team's Minneapolis years. On the shorts, the full team name shaped into a triangle was a nod to the early 1960s logo, and the current "L" alternate logo on the waist was a nod to the Kobe Bryant era.
The NBA would become the first major North American professional sports league to allow corporate sponsorship logos on official team uniforms, and the last to have a uniform manufacturer logo appear on its team uniforms. [144] The first team to announce a jersey sponsorship was the Philadelphia 76ers, who agreed to a deal with StubHub. [145]
For the Christmas Day games of 2013, the NBA and its apparel partner Adidas introduced a newly designed sleeved jersey with large team and NBA logos on the front. [7] Marketers for the new uniforms realized that fans were unwilling to wear sleeveless jerseys in their day-to-day life and hoped the new sleeved jerseys would be more popular for ...
"Starbury" is the affectionate nickname for former NBA star Stephon Marbury. Known for his exceptional skills as a point guard, Marbury played for various NBA teams and earned two All-Star selections. Beyond the court, he made a lasting impact by championing affordable athletic footwear through his "Starbury" brand, aiming to make quality shoes ...
Ron Grinker, a legendary NBA agent who represented his fair share of ABA players, agreed with Costas, saying, "The standard of excellence in the NBA was the Boston Celtics, who were the masters of ...
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Starter was founded in New Haven, Connecticut by David Beckerman, a University of New Haven alumnus, to manufacture team uniforms for high school athletic programs. [6]In 1976, the company entered into non-exclusive licensing agreements with a number of professional sports leagues, paying royalties of 8–10% for the right to manufacture and market copies of professional athletic apparel.