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Mower (formerly Eric Mower + Associates) is a full-service integrated marketing communications agency that offers consumer and business-to-business marketing and public relations/public affairs. According the company, about 55% of its work involves B2B marketing, while the rest involves marketing to consumers ( B2C ).
The agency was founded on April 15, 1983 as Goodby, Berlin & Silverstein by Jeff Goodby, Andy Berlin and Rich Silverstein. Andy Berlin left in 1992 and the agency was renamed. [5] Goodby, Silverstein & Partners is now part of the Omnicom Group, Inc., an advertising holding company. [6] The agency is based in San Francisco, California.
The Sweden Green Building Council introduced its own certification system in 2011 with Miljöbyggnad which is based on Swedish standards and legislations. [13] It is currently in its 3rd iteration with Miljöbyggnad 3.1 released in April 2020. [14] Miljöbyggnad has three levels of certification: Bronze, Silver and Gold. [15]
It was originally named the Gold Bond Stamp Company and started with a $55 loan Carlson received from his landlord during the Great Depression. [ 2 ] [ 3 ] Carlson used "Gold Bond Stamps", a loyalty program based on trading stamps , to provide consumer incentives for grocery stores, supermarkets, and gas stations. [ 4 ]
S&H Green Stamps was a line of trading stamps popular in the United States from 1896 until the late 1980s. They were distributed as part of a rewards program operated by the Sperry & Hutchinson company (S&H), founded in 1896 by Thomas Sperry and Shelley Byron Hutchinson.
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Thom Jurek of Allmusic gave a two-star review, calling it "an obvious, cloying exercise in marketing" and saying that it "holds little artistic merit." [1] Paste critic Cory Albertson similarly said, "Gold and Green’s schizophrenic tone seems tailored for mass consumption by country radio and the soccer-mom set, but most other listeners will need far more eggnog to stomach such uninspired ...
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