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The current Superstar II used to go by just the Superstar until February 2025 when Adidas decided to bring back its original name. [6] Before then, the "II" would only appear in the model's name for collaborations or special releases. This version has been made in many colors and designs, including themes such as NBA teams and major US cities.
[3] [4] Adidas Originals covers sports fashion styles with references to the decades between the 1940s and the 1990s. The brand has a distinctively retro old school feel. An extensive campaign was launched in 2008 to promote the label. In October 2017, Adidas Originals opened a new flagship and its largest store worldwide in Wicker Park ...
Subsequently, Adidas Superstar became very popular in the 1980s hip hop streetwear scene alongside Adidas's stripe-sided polyester suits. [ citation needed ] From 2006 to 2017, Adidas was the uniform supplier of all the 30 teams in the National Basketball Association , replacing the Reebok brand after Adidas's acquisition of Reebok.
To follow up the release, Chavarria made a special appearance at the Adidas Originals Paris flagship store at 3 Rue des Rosiers on Saturday, where he had a meet-and-greet with fans.
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