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  2. Customer to customer - Wikipedia

    en.wikipedia.org/wiki/Customer_to_customer

    Recent trends by Facebook and Wavespot that leverage free WIFI at a local business are indicative of C2C marketing's importance in SMB space. Most companies think of C2C marketing as the use of social media channels such as Facebook and Twitter. However, in many cases, the messaging tends to be business to consumer.

  3. Types of e-commerce - Wikipedia

    en.wikipedia.org/wiki/Types_of_e-commerce

    There are many types of e-commerce models, based on market segmentation, that can be used to conducted business online.The 6 types of business models that can be used in e-commerce include: [1] Business-to-Consumer (B2C), Consumer-to-Business (C2B), Business-to-Business (B2B), Consumer-to-Consumer (C2C), Business-to-Administration (B2A), and Consumer-to-Administration

  4. Consumer-to-business - Wikipedia

    en.wikipedia.org/wiki/Consumer-to-business

    Consumer-to-business (C2B) is a business model in which consumers (individuals) create value and businesses consume that value. [1] For example, when a consumer writes reviews or when a consumer gives a useful idea for new product development then that consumer is creating value for the business if the business adopts the input.

  5. Direct-to-consumer - Wikipedia

    en.wikipedia.org/wiki/Direct-to-consumer

    This business model originated before modern transportation and electricity when people consumed locally due to geographical distance and business competition was more limited. As new modes of transport kept emerging ( steamboat , train , automobile , airplane ), consumers gained access to a wider variety of goods and service providers ...

  6. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Many terms are used in the marketing field. AIDA (marketing) Arrow information paradox; Attack marketing; Bargain bin; Business-to-business; Business-to-consumer; Business-to-government; Cause marketing; Copy testing; Cost per conversion; Customer lifetime value; Customer relationship management; Decision making unit; Disintermediation; Double ...

  7. Order to cash - Wikipedia

    en.wikipedia.org/wiki/Order_to_cash

    Order to cash (OTC or O2C) normally refers to one of the top-level (context level) business processes for receiving and processing customer orders and revenue recognition. . Order to cash is an essential function in finance; the entire cycle of events happens after a customer places an order until the customer pays for the order; that is, the order is converted to c

  8. E-commerce in Pakistan - Wikipedia

    en.wikipedia.org/wiki/E-commerce_in_Pakistan

    This is an accepted version of this page This is the latest accepted revision, reviewed on 31 January 2025. This article's tone or style may not reflect the encyclopedic tone used on Wikipedia. See Wikipedia's guide to writing better articles for suggestions. (July 2015) (Learn how and when to remove this message) National industry Pakistan's e-trading mainly involves buying and selling goods ...

  9. Collaborative consumption - Wikipedia

    en.wikipedia.org/wiki/Collaborative_consumption

    [10] Botsman uses the example of a power drill to make her case for collaborative consumption: power drills are inherently underused since "what [is needed] is the hole, not the drill", [10] so, instead, we should share goods such as these. For another example, cars cost at least $8,000 per year to run, even though they sit parked roughly 96 ...