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Joseph Ray Watkins (August 21, 1840 – December 21, 1911) was an American entrepreneur and founder of Watkins Incorporated with his homemade medical products – liniment, extracts, and salves. He offered the United States's first money back guarantee for his products and is credited as the founder of the direct sales industry.
Many horse liniment formulas in diluted form have been used on humans, though products for horses which contain DMSO are not suitable for human use, as DMSO carries the topical product into the bloodstream. [18] Horse liniment ingredients such as menthol, chloroxylenol, or iodine are also used in different formulas in products used by humans. [19]
Horse ointment, known as horse oil and horse fat, is a topical formulation derived from subcutaneous fat of horses. [1] Due to its thickness and viscosity , horse ointment is intended for topical use on human skin and mucous membranes to moisturize and increase the restoration of damaged skin.
Watkins Pepper – J.R. Watkins, Winona, Minnesota. Watkins Incorporated is a manufacturer of health remedies, baking products, and other household items. Founded in 1868, Watkins Incorporated is based in Winona, Minnesota, United States, which utilizes an omni-channel marketing strategy which includes a national retail sales force which focuses on selling to the retail channel as well as an ...
A letterhead of that time included a notice that Dr. Sloan had offices in Ontario, England, Australia, and Amsterdam. Notes also exist on the sales of the liniment in the Netherlands and South America. The big seller that year was the 25-cent-size bottle of liniment; other sizes were retailed at fifty cents and one dollar.
Opodeldoc is a medical plaster or liniment invented, or at least named, by the German Renaissance physician Paracelsus in the 1500s. In modern form opodeldoc is a mixture of soap in alcohol , to which camphor and sometimes a number of herbal essences, most notably wormwood , are added.