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Michelin (/ ˈ m ɪ ʃ əl ɪ n, ˈ m ɪ tʃ əl ɪ n / MISH-əl-in, MITCH-əl-in, French:), in full Compagnie Générale des Établissements Michelin SCA ("General Company of the Michelin Enterprises P.L.S."), is a French multinational tyre manufacturing company based in Clermont-Ferrand in the Auvergne-Rhône-Alpes région of France.
The Michelin TRX, (and the related TDX), is a radial tire introduced by the Michelin Group in 1975. It is one of the first volume-produced low-profile tires. Although technologically advanced, and reasonably successful, the tire's requirement for a non-standard rim ultimately condemned it to a relatively short commercial life.
Michelin sued the performance artist Momus in 1991 for releasing a song about the trademarked Michelin Man. [20] [21] The song, simply titled "Michelin Man", was released the same year as the third track on his album Hippopotamomus (which also had a hippopotamus-headed version of the Michelin Man on its cover) used the mascot as a metaphor for ...
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