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Utility maximization is an important concept in consumer theory as it shows how consumers decide to allocate their income. Because consumers are modelled as being rational , they seek to extract the most benefit for themselves.
In philosophy, Pascal's mugging is a thought experiment demonstrating a problem in expected utility maximization. A rational agent should choose actions whose outcomes, when weighted by their probability, have higher utility. But some very unlikely outcomes may have very great utilities, and these utilities can grow faster than the probability ...
Such utility functions are also called von Neumann–Morgenstern (vNM). This is a central theme of the expected utility hypothesis in which an individual chooses not the highest expected value but rather the highest expected utility. The expected utility-maximizing individual makes decisions rationally based on the theory's axioms.
In some cases, there is a unique utility-maximizing bundle for each price and income situation; then, (,) is a function and it is called the Marshallian demand function. If the consumer has strictly convex preferences and the prices of all goods are strictly positive, then there is a unique utility-maximizing bundle.
In decision theory, the von Neumann–Morgenstern (VNM) utility theorem demonstrates that rational choice under uncertainty involves making decisions that take the form of maximizing the expected value of some cardinal utility function. This function is known as the von Neumann–Morgenstern utility function.
In economics, utility is a measure of a certain person's satisfaction from a certain state of the world. Over time, the term has been used with at least two meanings. In a normative context, utility refers to a goal or objective that we wish to maximize, i.e., an objective function.
The theory of consumer choice is the branch of microeconomics that relates preferences to consumption expenditures and to consumer demand curves.It analyzes how consumers maximize the desirability of their consumption (as measured by their preferences subject to limitations on their expenditures), by maximizing utility subject to a consumer budget constraint. [1]
Two-moment models and expected utility maximization [ edit ] Suppose that all relevant random variables are in the same location-scale family , meaning that the distribution of every random variable is the same as the distribution of some linear transformation of any other random variable.