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One popular tech brand is Beats by Dre, which was co-founded in 2006 by rapper and producer Dr. Dre and Jimmy Iovine, who happens to also be the co-founder of Interscope Records.
Beats Electronics LLC (also known as Beats by Dr. Dre, Beats by Dre or simply Beats) is an American consumer audio products manufacturer headquartered in Culver City, California. [1] [2] The company was founded in 2006 by music producer Dr. Dre and record company executive Jimmy Iovine. Since 2014, it has been an Apple subsidiary.
Monster DNA headphones. Monster established a partnership with rap mogul Dr. Dre and Interscope Records in 2007 to design and manufacture the Beats Electronics line of headphones called "Beats by Dr. Dre". [13] This led to a trend among headphone manufacturers to create celebrity-endorsed products.
In 2008, Brunner collaborated with Jimmy Iovine and Dr. Dre to launch Beats by Dre, and is responsible for the design of the company's lines of headphones and speakers [11] including Beats Studio, [12] Powerbeats, Mixr, [13] Solo and Solo Pro as well as the Pill wireless speaker, [14] among others.
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Beats Pill is a line of portable Bluetooth speakers produced by Beats Electronics, presently a subsidiary of Apple Inc. The speakers are characterized primarily by their capsule -like form factor. Several Pill models have been released since the original launch in 2012, with the most recent version released in 2024.