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In 1993, Royal Crown Cola Company was purchased by Triarc Companies, Inc, [13] adding approximately $25 million a year to the marketing budget. [14]In September 2000, Royal Crown was acquired by Cadbury Schweppes (which owned Dr Pepper) through its acquisition of Triarc's beverages business (which also included Snapple).
[3] [4] Shortly thereafter, Hatcher created Chero-Cola, a cherry cola designed to compete directly with Coca-Cola. [3] Following a reformulation in 1934, Chero-Cola was renamed Royal Crown Cola, later shortened to just RC Cola. [5] Along with these two products, Hatcher developed a line of several other flavored sodas under the Royal Crown moniker.
The "Nehi Corporation" name was adopted in 1928 after the Nehi fruit-flavored sodas became popular. In 1955, the company changed its name to Royal Crown Company, after the success of its RC Cola brand. In April 2008, Nehi became a brand of Dr Pepper Snapple Group (now known as Keurig Dr Pepper) in the United States.
That October, Cadbury Schweppes purchased Royal Crown Cola from Triarc. [10] In 2006 and 2007, Cadbury Schweppes purchased the Dr Pepper/Seven Up Bottling Group, along with several other regional bottlers. This allowed DPS to bottle many of its own beverages and combat the recent decision by many Pepsi and Coca-Cola bottlers who had dropped ...
He was President of Marblehead Lime Co as well as the president of Royal Crown RC Cola from 1956 to 1966. During the 1950s, the Crown family had a controlling interest in New York's Empire State Building. He has served as the president and chair of General Dynamics. He was President of Henry Crown & Co. from 1969 to 2002,then Chairman until 2018.
William Young joined the board of directors of Royal Crown Cola and served as its chairman from 1966 to 1984. [2] He was also a director the Kentucky-American Water Company, and the First Security National Bank and Trust Company of Lexington. At one time, William Young was the single largest shareholder of Humana health insurance company. [3]
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Kick was a citrus-flavored soft drink product by Royal Crown Company, Inc. introduced to the market in 1965. It was the year 1965 that Royal Crown Cola in Nashville and Johnson City Tennessee introduction of their Kick "like a Mule" brand. The carbonated citrus flavored soda with the infusion of caffeine.