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A Lego minifigure, often simply referred to as a Lego figure or a minifig, is a small plastic articulated figurine made of special Lego bricks produced by Danish building toy manufacturer The Lego Group. They were first produced in 1978 and have been a success, with over 4 billion produced worldwide as of 2020.
Today, Lego is a profitable [1] brand offering construction kits and related products and services, including Lego board games, retail stores, video games, films, theme parks, and consultation services. Despite its expansion, the company remains privately held. [2] Lego has had a significant impact on various areas of popular culture.
Due to the critical and commercial success of the film, it launched a franchise, and its sequel, The Lego Movie 2: The Second Part, was released five years later, while its spin-offs, The Lego Batman Movie and The Lego Ninjago Movie, were released in 2017, with an animated television series titled Unikitty! premiering in the same year.
Lego Friends (stylized as LEGO Friends) is a product range of Lego construction toys designed primarily for girls that was launched in 2012. It introduced "mini-doll" figures, which are about the same size as traditional Lego minifigures but are more detailed and realistic. The original cast consisted of Andrea, Olivia, Stephanie, Mia and Emma.
Some iconic Disney characters are getting the Lego minifigure treatment, many appearing in the brick form for the first time.
Lego Minifigures (stylized as LEGO Minifigures) are a 2010 Lego theme based on a set of collectible Lego minifigures.Each figure is an original character with new clothing and facial designs, and many contain previously unseen accessories.