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In business analysis, PEST analysis (political, economic, social and technological) is a framework of external macro-environmental factors used in strategic management and market research. PEST analysis was developed in 1967 by Francis Aguilar as an environmental scanning framework for businesses to understand the external conditions and ...
Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the decision-making ...
A company is influenced by its environment. Many environmental factors, especially economical or social factors, play a big role in a company's decisions, because the analysis and the monitoring of those factors reveal chances and risks for the company's business. This environmental framework also gives information about location issues.
This allows the business to identify those factors that can influence them. They can’t control these factors but they can try to cope with them by adapting themselves. The trends (factors) that are addressed in PEST analysis are Political, Economical, Social and Technological; but for context analysis Demographic trends are also of importance.
The president and publisher of Africa World Press and The Red Sea Press is Kassahun Checole, who grew up in Eritrea. [3] He attended Haile Selassie University, and in 1971 went to further his education at the State University of New York at Binghamton (SUNY Binghampton), where he developed his interest in Pan African movements; after earning an undergraduate degree in political science and ...
Petroleum and petroleum products are the main export of 14 African countries. Petroleum and petroleum products accounted for a 46.6% share of Africa's total exports in 2010; the second largest export of Africa as a whole is natural gas, in its gaseous state and as liquified natural gas, accounting for a 6.3% share of Africa's exports. [157]
This Is Africa is an English-language bi-monthly business publication owned by the Financial Times and edited in London. It examines African business and politics in a global context. This Is Africa investigates foreign policy towards Africa and tracks the rise of the African consumer. Adrienne Klasa was one of the editors of the magazine.
Africa Open for Business is a documentary by producer, director, and journalist Carol Pineau. It was one of the six BBC Documentaries of the Year 2006 [ 1 ] and won a CINE Golden Eagle Award . [ citation needed ] Highlighting ten stories of local African entrepreneurial businesses, Africa shows the true stories of pioneering companies in ...