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  2. List of marketing research firms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_research...

    This is a list of marketing research firms. In the case of research groups or conglomerates the location of the headquarters of the parent entity is given.

  3. Kantar Group - Wikipedia

    en.wikipedia.org/wiki/Kantar_Group

    Kantar Group Ltd. is an international market research company based in London, England. It was founded in 1992, and has approximately 30,000 employees across over 90 countries working in various research disciplines, including brand guidance, brand strategy, social media monitoring, advertising effectiveness, consumer and shopper behaviour,design strategy and public opinion.

  4. Customer insight - Wikipedia

    en.wikipedia.org/wiki/Customer_insight

    Specifically, consumer insights is a field that focuses on analyzing market research and acting as a bridge between research and marketing departments within a company. [1] Consumer insight is the intersection between the interests of the consumer and the features of a brand. Its main purpose is to understand why the consumer cares for the ...

  5. List of consumer organizations - Wikipedia

    en.wikipedia.org/wiki/List_of_consumer_organizations

    This is a list of consumer organizations. International. ANEC; Consumers International; International Consumer Research & Testing; Botswana.

  6. NielsenIQ - Wikipedia

    en.wikipedia.org/wiki/NielsenIQ

    The company has approximately 30,000 employees and operates in more than 100 countries. [1] NIQ acquired German market research firm GfK in 2023. Until March 2021, it was a part of Nielsen Holdings. Nielsen Holdings divested its consumer intelligence (by then known as NielsenIQ) business to private equity firm Advent International. The business ...

  7. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior.

  8. AOL Mail

    mail.aol.com

    Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

  9. Meltwater (company) - Wikipedia

    en.wikipedia.org/wiki/Meltwater_(company)

    In March 2021, the Company announced an agreement to acquire Linkfluence, a French SaaS company which uses artificial intelligence to algorithmically mine social media for consumer insights. [30] In April 2021, the Company announced an agreement to acquire their long-time partner, Klear, the market leader in the influencer marketing space. [31]

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