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A private label, also called a private brand or private-label brand, is a brand owned by a company, offered by that company alongside and competing with brands from other businesses. [ 1 ] [ 2 ] A private-label brand is almost always offered exclusively by the firm that owns it.
Santal 33 is a 2011 sandalwood perfume by niche perfume line Le Labo. [1] It was initially proposed as a personal fragrance by perfumer Frank Voelkl, but Le Labo founders Fabrice Penot and Eddie Roschi cut it from the perfume line for their 2006 launch and asked Voelkl to develop a candle and then a room spray instead, called Santal 26.
The FiFi Awards are an annual event sponsored by The Fragrance Foundation which honor the fragrance industry's creative achievements. Known as the "Oscars of the fragrance industry", [1] the awards ceremony was conceived by the former president of The Fragrance Foundation, Annette Green. [2]
Cafe Rose - Private Blend: Tom Ford: 2012 Coralina: Oscar de la Renta [72] [73] 2012 Sargasso: Oscar de la Renta [72] [74] 2012 Eternity Aqua for Women Calvin Klein for Women: Calvin Klein: 2012 Fame: The First Ever Black Eau de Perfume: Lady Gaga (see List of celebrity-branded perfumes) 2012 Elixir: Shakira (see List of celebrity-branded ...
As of 2021, the Private Blend collection contains twenty three fragrances. The Eau de Parfum Spray, Lost Cherry, won the allure 2021 Best of Beauty Award. At his Spring/Summer 2018 collection runway show, held in September 2017 as part of New York Fashion Week , Tom Ford garnered media attention for unveiling a new Private Blend fragrance ...
These companies are generally smaller than the major fragrance firms like Coty Inc., Puig, and Firmenich, but bigger than "indie perfume" lines that are generally owned and operated by the perfumer themselves. A private perfumer can also be contracted by independent brands to develop a niche perfume collection. [2]