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The Vitamin Shoppe held an initial public offering on October 26, 2009. [7] The company made $751.5 million in net sales in fiscal 2010 and had a market capitalization of over $1 billion. [ 8 ] Since attaining its peak in February 2013, the stock has lost more than 90% of its value as of August 2017.
[9] [10] In 1974, the second Vitamin Cottage location opened in Denver. [10] Natural Grocers founded a cycling team in 1987. [10] [12] In 1995, the company name was briefly changed to Vitamin Cottage Natural Food Emporium. [10] Margaret Isely died in 1997, and the Iselys' children took over the business the following year. [13]
Vitamin World, Inc. was founded in 1977 as a subsidiary of NBTY Inc, later the Nature's Bounty Company. [1] NBTY manufactured and sold vitamin and mineral supplement products under the "Vitamin World" label, sports nutrition products under their "Precision Engineered" label, and numerous National Brand label products at the stores.
It is one of two major shopping centers in the Bloomington-Normal area (the other being Eastland Mall). The complex was built in 1980 as a small enclosed shopping mall called College Hills Mall, and was demolished and rebuilt in 2005 as an outdoor center. Anchor stores include Hobby Lobby, Target, Crunch Fitness, and Von Maur.
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Swanson's personal regimen began with vitamin E, and by 1968, he was a regular user of several vitamins and supplements and began ordering in bulk to maintain his personal supply. Not long after he ordered 5,000 vitamin E capsules and began selling supplements through the mail. Shortly thereafter, he began publishing small catalogs of his own.