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  2. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...

  3. International Standard Classification of Occupations - Wikipedia

    en.wikipedia.org/wiki/International_Standard...

    243 Sales, marketing and public relations professionals; 25 Information and communications technology professionals 251 Software and applications developers and analysts; 252 Database and network professionals; 26 Legal, social and cultural professionals 261 Legal professionals; 262 Librarians, archivists and curators; 263 Social and religious ...

  4. Marketing management - Wikipedia

    en.wikipedia.org/wiki/Marketing_management

    It is the responsibility of marketing managers to ensure that the execution of marketing programs achieves the desired objectives and does so in a cost-efficient manner. Marketing management therefore often makes use of various organizational control systems, such as sales forecasts , and sales force and reseller incentive programs, sales force ...

  5. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...

  6. Product marketing - Wikipedia

    en.wikipedia.org/wiki/Product_marketing

    Product marketing is a sub-field of marketing that is responsible for crafting the messaging, go-to-market flow, and promotion of a product. Product marketing ...

  7. Master of Marketing Research - Wikipedia

    en.wikipedia.org/wiki/Master_of_Marketing_Research

    The first Master of Marketing Research was developed by the Terry College of Business, University of Georgia in 1979. Marketing faculty, together with leading marketing research professionals, developed a curriculum that "was designed to develop marketing research professionals of the highest caliber and thereby satisfy a critical need of U.S. business."

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  9. Category:Professional titles and certifications - Wikipedia

    en.wikipedia.org/wiki/Category:Professional...

    Professional titles are used to signify a person's professional role or to designate membership in a professional society. Professional titles in the anglophone world are usually used as a suffix following the person's name, such as John Smith, Esq. , and are thus termed post-nominal letters .