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In 2005, Clemens was an accounting student at Pace University and a DJ, where he would go downtown at Century 21 to go shopping in women's European brands such as: Yves Saint-Laurent, Maison Margiela and Hemut Lang. [6] Clemens then founded his eponymous, unisex fashion brand, Telfar. [1]
Max Mara (Italian [maks 'ma:ra]) is an Italian fashion business that markets upscale ready-to-wear clothing. It was established in 1951 in Reggio Emilia by Achille Maramotti (7 January 1927 – 12 January 2005). As of October 2024 the company has 502 stores in 69 countries. [2] It sponsors the Max Mara Art Prize for Women.
Ganni was described by Harper's Bazaar as a luxury brand with lower-end prices, sitting between fast-fashion retailers like Zara and haute couture brands such as Dior, known as a "sweet spot". [2] Ganni is one of the top 20 best-selling brands on Net-a-Porter. By 2017, the brand's annual revenue was £35 million, and as of 2019 it was £75 million.
A fashion brand combines symbolism, style, and experiential elements, and it needs to differentiate its products and coordinate its supply chain to succeed in the market. [ 2 ] [ 3 ] Consumers commonly employ brands as a means of expressing either their genuine identity or an idealized self-image that they aspire to achieve.
Punto Fa, S.L., trading as Mango, is a Spanish fast-fashion retailer founded in Barcelona by brothers Isak Andic and Nahman Andic. [1] It designs, manufactures and markets women, men and children's clothing and accessories.
In the 1930s "The Great Lee Success Story" advertisements were launched that led to Lee's slogan "The Jeans that Built America". [3] Within the United States, the company spends more than $40 million per year on advertising. In 2009, Olson was appointed as the lead interactive agency for the American brand and redesigned their website.
Bally International Ltd. [3] is a Swiss luxury fashion house and company founded in 1851 by brothers Carl Franz Bally and Fritz Bally based in Caslano, Switzerland. Traditionally the brand was most known for its shoes but has ever since also diversified into leather goods, bags, baggage, accessories and ready-to-wear.
As of 2003, according to Women's Wear Daily, Diesel had three distinct fashion lines, "Diesel Style Lab, the most pricey fashion-forward designer label; Diesel, a fashion brand that still focuses heavily on denim, and 55DSL, the board sport-inspired streetwear line that blends fashion and function." [57] Style Lab and 55DSL are now defunct.