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PII gathering is often seen as a privacy threat by data owners, while entities such as technology companies, governments, and organizations utilize this data to analyze consumer behavior, political preferences, and personal interests. With advances in information technology, access to and sharing of PII have become easier.
These data are released after applying some anonymization techniques like removing personally identifiable information (PII) such as names, addresses and social security numbers to ensure the sources' privacy. This assurance of privacy allows the government to legally share limited data sets with third parties without requiring written permission.
(c) A business that discloses personal information about a California resident pursuant to a contract with a nonaffiliated third party that is not subject to subdivision (b) shall require by contract that the third party implement and maintain reasonable security procedures and practices appropriate to the nature of the information, to protect ...
These concerns include whether email can be stored or read by third parties without consent or whether third parties can continue to track the websites that someone visited. Another concern is whether websites one visits can collect, store, and possibly share personally identifiable information about users.
Section 101; Amends the federal criminal code to add intentionally accessing a computer without authorization to the definition of racketeering activity.. Section 102; Imposes a fine and/or prison term of up to five years for intentionally and willfully concealing a security breach involving sensitive personally identifiable information that causes economic damage to one or more persons.
On the other hand, some people desire much stronger privacy. In that case, they may try to achieve Internet anonymity to ensure privacy — use of the Internet without giving any third parties the ability to link Internet activities to personally-identifiable information of the Internet user. In order to keep their information private, people ...
Data anonymization has been defined as a "process by which personal data is altered in such a way that a data subject can no longer be identified directly or indirectly, either by the data controller alone or in collaboration with any other party."
The Court of Justice of the European Union has ruled they need to be treated as personally identifiable information if the business receiving them, or a third party like a service provider, knows the name or street address of the IP address holder, which would be true for static IP addresses, not for dynamic addresses. [179]