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Susan Jane Powter (born December 22, 1957) [1] is an Australian-born American motivational speaker, nutritionist, personal trainer, and author, who rose to fame in the 1990s with her catchphrase "Stop the Insanity!", the centerpiece of her weight-loss infomercial.
SlimFast was started in 1977 as a product line of the Thompson Medical Company, founded in the 1940s by S. Daniel Abraham.The product was rolled out nationwide in a marketing campaign that began on July 11, 1977 for "a fat-free, carbohydrate-free, animal-based fortified cherry-flavored protein supplement formula" that promised to make purchasers "feel better, cleaner, stronger and healthier.
Susan Powter, once a fitness mogul whose empire was valued at $50 million, has seen dramatic financial swings over the years. In the 1990s, Powter's "Stop the Insanity!" program was a household ...
Protein shakes, made from protein powder (center) and milk (left), are a common bodybuilding supplement. Bodybuilders may supplement their diets with protein for reasons of convenience, lower cost (relative to meat and fish products), ease of preparation, and to avoid the concurrent consumption of carbohydrates and fats.
Vi (formerly ViSalus Sciences) [2] is an American multilevel marketing (MLM) company based in Los Angeles, California, with offices in downtown Detroit, Michigan. [3] The company is mostly known for the Body by Vi 90-Day Challenge platform.
For dinner, he and his wife typically ate a high-protein salad with egg whites along with fish (often salmon) and some wine. [11] He did not drink coffee. [11] He once described his diet by saying, “ At least eight to 10 raw vegetables and three to four pieces of fresh fruit a day. I have natural grains, beans, brown rice, lentils, wheat.