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  2. The Pepsi Bottling Group - Wikipedia

    en.wikipedia.org/wiki/The_Pepsi_Bottling_Group

    In Europe, operation streamlining would impact 200 jobs, while in Mexico, the closure of three plants, 30 distribution centers and 700 routes would impact 2,200 jobs. On February 10, 2009, The Pepsi Bottling Group Inc. reported a net loss of $271 million in the fourth quarter and projected 2009 earnings below analysts' expectations.

  3. AppalCart - Wikipedia

    en.wikipedia.org/wiki/AppalCart

    AppalCART (Appalachian Campus Area Rapid Transit) is a free public bus network located in Boone, North Carolina.It provides fare-free fixed route and paratransit service throughout Appalachian State University and Boone, as well as low-fare van service to other towns within Watauga County. [1]

  4. Merchant - Wikipedia

    en.wikipedia.org/wiki/Merchant

    From the 11th century, the Crusades helped to open up new trade routes in the Near East, while the adventurer and merchant, Marco Polo stimulated interest in the far East in the 13th century. Medieval merchants began to trade in exotic goods imported from distant shores including spices, wine, food, furs, fine cloth (notably silk), glass ...

  5. Visual merchandising - Wikipedia

    en.wikipedia.org/wiki/Visual_merchandising

    Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase.

  6. Retail marketing - Wikipedia

    en.wikipedia.org/wiki/Retail_marketing

    The gondola, so favoured by supermarkets, is an example of a retail design feature known as a merchandise outpost and which refers to special displays, typically at or near the end of an aisle, whose purpose is to stimulate impulse purchasing or to complement other products in the vicinity. For example, the meat cabinet at the supermarket might ...

  7. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.