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Founded in 2010 by Lauren Santo Domingo and Áslaug Magnúsdóttir, Moda Operandi is an online luxury fashion retailer that allows customers to preorder looks directly from designers, immediately after their runway show. The concept, which was conceived of by Magnusdottir in 2009, gives "women the power to choose from the full collection".
Four cities per season. Hundreds of shows per city. Double-digit looks per show. It all amounts to thousands of new runway looks every year. And hundreds more appear on the red carpet and in the ...
In February 2011, Lauren launched Moda Operandi with Áslaug Magnúsdóttir, changing the way the fashion industry and people shop. The company now has more than 300 employees across eight offices globally, and has raised nearly $300m in funding from top-tier investors.
Moda Operandi is the latest retailer to take designer and activist Aurora James’ 15 Percent Pledge toward a more diverse fashion industry. It means that, over time, Moda Operandi’s designer ...
Hambro was born on 15 October 1989 in Westminster, London to The Honourable Charles Edward Hambro and Nicole J. Nicholas. [1] [2] She is a granddaughter of Charles Hambro, Baron Hambro, a banker who served as the senior honorary treasurer of the Conservative Party, and a great-granddaughter of Sir Charles Jocelyn Hambro. [3]
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