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The chocolate bar was unique to South Africa. [clarification needed] Cadbury's South Africa also produces other bars only available in South Africa, such as "P.S", "Astro's", and "Question". The shortcake biscuit is surrounded by smooth, creamy caramel then smothered in Cadbury milk chocolate. [2]
Cadbury Limited is the second largest confectionery company globally after Mars, Incorporated [1] and is a subsidiary of American company Mondelēz International.Cadbury products are widely distributed and are sold in many countries, the main markets being the United Kingdom and Isle of Man, Ireland, Canada, India, Australia, New Zealand, South Africa and the United States.
In South Africa and Namibia, it is available in a 22.7g bar, as well as a strip weighing 60.4g and a treat size of 360g. [2] The advertisements for Cadbury Chomp in South Africa have been greatly popular since the early 1970s, and feature a father Hippo teaching his son to exercise his jaws in order to grab a full mouthful of chocolatey goodness.
Astros were first launched in 1997 by Cadbury in the United Kingdom, Canada, Ireland, the United States and South Africa as a rival to Nestlé Smarties, and Mars M&M's in the US. [1] The confectionery can be described as a candy coated chocolate with a biscuit centre.
Cadbury was introduced to South Africa in 1903 by the Cadbury brothers, Richard and George. [152] The brothers appointed a sales agent to sell their products to the locals. The brand's popularity grew such that in 1926, the South African arm of Cadbury was formed and plans were made to construct a local chocolate manufacturing plant.
Bournville (/ ˈ b ɔːr n v ɪ l /) is an affluent model village on the southwest side of Birmingham, England, founded by the Quaker Cadbury family for employees at its Cadbury's factory, [2] and designed to be a "garden" (or "model") village [3] where the sale of alcohol was forbidden. [4]