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  2. U.S. standard clothing size - Wikipedia

    en.wikipedia.org/wiki/U.S._standard_clothing_size

    As a result, O'Brien and Shelton's work was rejected. In 1958, the National Bureau of Standards invented a new sizing system, based on the hourglass figure and using only the bust size to create an arbitrary standard of sizes ranging from 8 to 38, with an indication for height (short, regular, and tall) and lower-body girth (plus or minus). The ...

  3. Levi Strauss & Co. - Wikipedia

    en.wikipedia.org/wiki/Levi_Strauss_&_Co.

    Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [9] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.

  4. Jeans - Wikipedia

    en.wikipedia.org/wiki/Jeans

    A pair of jeans Microscopic image of faded fabric. Jeans are a type of trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with the addition of copper pocket rivets added by Jacob W. Davis in 1871 [1] and patented by Davis and Levi Strauss on May 20, 1873.

  5. Levi Strauss Is Proof That Denim Is As Fashionable As Ever - AOL

    www.aol.com/levi-strauss-proof-denim-fashionable...

    On Wednesday, Levi Strauss & Co (NYSE: LEVI) issued a mixed quarterly report. While the iconic denim brand is doing great as far as its namesake brand and Beyond Yoga are concerned, but its ...

  6. We found brand new Levi's denim jackets for under $50: 'Just ...

    www.aol.com/lifestyle/levis-denim-jean-jackets...

    With more than 10,000 reviews and a 4.6-star rating, this original Levi's denim trucker jacket is a spring wardrobe essential. It's made with 99% cotton and just a touch of elastane for a ...

  7. Western craze boosts sales of Levi denim dresses and skirts - AOL

    www.aol.com/news/western-craze-boosts-sales-levi...

    On her latest album, Beyoncé sings "denim on denim, on denim, on denim." Levi Strauss shoppers are taking that advice to heart. Western craze boosts sales of Levi denim dresses and skirts