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Under Armour also had released a product with scent control technology in 2012 titled, "Under Armour Scent Control". This line claims to be designed so that the wearer's scent cannot be detected. [45] Under Armour developed a new type of shirt called "Coldblack", which is designed to reflect heat and keep athletes cool in the sun. [46]
Gildan Activewear Inc. (/ˈɡɪldən/) is a Canadian manufacturer of branded clothing, including undecorated blank activewear such as t-shirts, sport shirts and fleeces, which are subsequently decorated by screen printing companies with designs and logos.
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Later in 2018 with Coca-Cola's minority stake taken in the company, Bodyarmor became the official sports drink brand for the NCAA's national championship tournaments, including the men's and women's basketball tournaments starting in 2019. In 2019, Bodyarmor became the official sports drink of Major League Soccer beginning with the 2020 MLS ...
Under Armour founder Kevin Plank is back as CEO, abruptly ending Stephanie Linnartz’s three-year turnaround plan two years early Maria Aspan March 13, 2024 at 7:37 PM