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The acronym "PETA" was a registered trademark that belonged to People for the Ethical Treatment of Animals. Thus the trademark infringement claim centered on whether the "defendant used the mark 'in connection with the sale, offering for sale, distribution, or advertising' of goods or services."
PETA India was founded in 2000 and is based in Mumbai, India. [19] PETA and the NGO Animal Rahat, authorized by the Animal Welfare Board of India (AWBI), participated in a nine-month investigation of 16 circuses in India. After it was said that "animals used in circuses were subjected to chronic confinement, physical abuse, and psychological ...
In 1990, she and her Go-Go's bandmates Gina Schock, Kathy Valentine, Jane Wiedlin, and Charlotte Caffey were "the very first" to star in PETA's groundbreaking "I'd Rather Go Naked" anti-fur campaign.
Dan Mathews (born October 24, 1964) is the senior vice president of People for the Ethical Treatment of Animals.He is known for creating PETA's most newsworthy campaigns, including the "I'd Rather Go Naked Than Wear Fur" ads, as well as campaigns involving celebrities such as Alec Baldwin, [1] Pamela Anderson, Pink, and Paul McCartney.
Shock advertising or shockvertising is a type of advertising that "deliberately, rather than inadvertently, startles and offends its audience by violating norms for social values and personal ideals". [1] It is the employment in advertising or public relations of "graphic imagery and blunt slogans to highlight" [2] a public policy issue, goods ...
Created Date: 8/30/2012 4:52:52 PM
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Umpire Pat Hoberg is the latest professional sports figure caught in a betting scandal. The 38-year-old Hoberg was fired by Major League Baseball on Monday for sharing his legal sports gambling ...