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Nestlé has announced the discontinuation of a second chocolate bar just hours after chocolate fans were told the iconic Caramac bar was being axed.. Now, the confectionary company has dealt a ...
Caramac is the brand name for a caramel-based confectionery created by Mackintosh's, and is manufactured by Nestlé. [1] It was introduced in the United Kingdom in 1959 and was discontinued in 2023 and brought back for a limited period in July 2024. The name is derived from the syllabic abbreviation of Caramel and Mackintosh. [2]
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It was one of its main brands along with Polo, Quality Street, Toffee Crisp, Fox's Glacier Mints, and Caramac. [2] Its original advertising slogan was "a man's gotta chew what a man's gotta chew". [3] [4] Production was taken over by Rowntree Mackintosh Confectionery after Rowntree's merged with Mackintosh's in 1969. [5]
One of the advertising campaigns for Caramilk bars revolved around the question of how the centre of the confection was put into the chocolate flavoured exterior. [1] This theme led to the production of over fifteen separate television advertisements since the candy was introduced, making the series one of the most productive advertising efforts in Canadian history. [1]
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The past 12 months have proven to be a year of transition for many restaurant and grocery brands. While such new treats as McDonald’s Grimace Shake, Costco’s lemon meringue cheesecake debuted ...