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2. Direct text marketing - Wikipedia

   en.wikipedia.org/wiki/Direct_Text_Marketing

   Mobile phones and PDAs are personal technologies, but "57% of adults with cell phones have received unwanted or spam text messages on their phones". [5] Services of sending promotional or coupon discounts are usually an opt-in service, which means a business cannot send any content to an individual's mobile device unless requested by the owner of the mobile device. [6]

3. Mobile marketing - Wikipedia

   en.wikipedia.org/wiki/Mobile_marketing

   The system enables special offer texts to be sent to the phone. For example, a retailer could send a mobile text message to those customers in their database who have opted-in, who happen to be walking in a mall. That message could say "Save 50% in the next 5 minutes only when you purchase from our store."

4. Email marketing - Wikipedia

   en.wikipedia.org/wiki/Email_marketing

   Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. The term usually refers to ...

5. Direct marketing - Wikipedia

   en.wikipedia.org/wiki/Direct_marketing

   Through mobile marketing, marketers engage with prospective customers and donors in an interactive manner through a mobile device or network, such as a cellphone, smartphone, or tablet. Types of mobile marketing messages include: SMS (short message service)—marketing communications are sent in the form of text messages, also known as texting.

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